Martello BLOG

TEDxAt Martello, we never questioned why Kanata North was chosen three years ago to be the host location for a TEDx conference. We have already written about how we are proud to be among the great minds and big picture thinkers that are excited to set down roots in Kanata North.  TED’s mission is to spread ideas and to create an environment that helps to spark conversation – that is very much what happens on a daily basis here in Kanata North and at Martello.

Did you know that TED event attendees are carefully curated and include a delicate mix of not only CEO’s but also scholars, artists and scientists? This eclectic mix of attendees is handpicked by the organizers because every attendee is meant to contribute to the dynamic environment where innovative ideas are presented. At Martello, we believe in cultivating a similar ‘winning formula’ of employees in our office and create a workplace that nurtures curious minds and the type of forward thinking that comes up with big ideas that have a lasting impact on our business.

Last year’s TEDxKanata was a resounding success and our CEO, Bruce Linton being a speaker was a highlight for us at Martello.  Fast-forward to this year’s TEDxKanata and we are excited to be a sponsor at this great event that sees visionaries and artist coming together to support a single theme: ‘The Next 150: Driving Change’ celebrating Canada’s 150 years as a nation. We are excited by this year’s lineup which includes speakers like Mark Dabrowski, co-founder of Teldio and Allan Lee Brown the director and founder of Compasio Relief & Development.

Be a Part of It – Win a Ticket

Attending a TED conference is said to be ‘a journey into the future in the company of those creating it’ and at Martello we want to talk you along! How can you enter? Be sure to fill out our online form by March 1st for your chance to win a ticket. The winner will be announced on Thursday, March 2nd @12:00 PM. 

A Few of Martello’s Favourite TED Talks

With the excitement building for this year’s conference, we started talking in the office about some of our favourite TED Talks – it seems like everyone has one that stands out. Take a look below for a few of our favourites and the reasons why they had such an impact on us.

How great leaders inspire action by Simon Sinek : EUGENE LEE, Software DeveloperTEDx
Why it’s great: Simon was the speaker that inspired me to start using the phrase, “I believe…”
He is the reason why I changed using “I think…” at the beginning of sentence to ”I  believe…”.

Why is ‘x’ the unknown? by Terry Moore : ANTOINE ROUX, Software Designer:
Why it’s great: You really learn something in this TED talk.

My escape from North Korea by Hyeonseo LeeHARRY ANDREWS, Software Designer
Why it’s great: The speaker’s whole story was very inspiring – Hyeonseo was almost caught many times. At one point in her story she said that a complete stranger from Australia, who had no idea of her heritage, helped her by paying bail to get her out of jail – that act of a total stranger seeing what was happening and assisting her was very inspirational.

A love poem for lonely prime numbers by Harry Baker : CHRIS WILSON, Software TEDxArchitect
Why it’s great: I love language and it’s an exemplary display of how clever one can be with it.

Do schools kill creativity? By Ken Robinson : SARA PURDON, Marketing Specialist
Why it’s great:This presenter discusses how we can be nurturing creative spirit in students and how our current school system is not currently set up to do this effectively. He actually goes on to say that most schools are currently doing the exact opposite from nurturing a love of learning in students.

Overcoming Dyslexia, Finding Passion by Piper Ottbein : SALINA TRAN, Marketing Specialist:TEDx
Why it’s great:I like this TED Talk because learning disabilities are very common, and it’s inspiring to see someone as young as Piper had the strength to share her struggles and how she overcame dyslexia.

Your body language shapes who you are by Amy Cuddy : TRACY KING, Director of Marketing
Why it’s great: In this talk, Amy tells a great personal story to underpin the message that something as small as body language can have a big impact on the way you think of and project yourself.

Why Infographics WorkDid you know that people remember 80% of what they see or do, compared with just 20% of what they read? This makes sense why infographics are so popular with Google recording close to 100,000 searches per month for the term ‘infographic’ in the past year.

At a single glance, infographics can tell a story or help offer clarity around a difficult to understand concept, or visually communicate and compare complex data points. Over the past year, we have seen some amazing infographics that straddle that delicate line between being both beautiful and informative. Read on to see some of our favorites.

The Power of the Mobile Consumer | Mitel Networks
We all know that Mitel is a powerhouse when it comes to connecting companies around the globe, and they have a proven understanding of the way people communicate. That’s why when we first saw this clean and fact filled infographic – we paid attention. This infographic is chock-a-block with stats and facts and tells the story of the mobile consumer, why and how they are using their phones and the way in which they are shaping buying behavior and driving mobile innovation. Quirky and to the point, you will quickly see why this infographic is one of our favorites.

World’s Biggest Data Breaches | Information is Beautiful
Visually beautiful, this infographic details the world’s biggest data breaches dating back to 2004. This is an addictive infographic as it is fully interactive – you can highlight specific companies and dive in for more detail and you can also filter the infographic to show different industries or the specific type of data breach. It is fascinating to see the marked increase in these types of breaches over the last decade and to see how those that really are highlighted in the media, think Ashley Madison, Target and LinkedIn, actually did not impact as many individuals as others you might not have heard of. The takeaway? Don’t share your password – with anyone…

The Daily Routines of Famous Creative People | Podio
So, we all know how quickly time flies – how we spend our days is in effect how we spend our lives. Everyone faces that daily struggle of how to divide up that precious time – between working, eating, relaxing and exercising. This is a fascinating visual to see how creative icons throughout history have spent their days and to wonder if these careful or casual choices have had an influence on them and the impact that they have had on the world over the years. It definitely makes us wonder how much time we really need to spend checking our Facebook feeds.

2016 Year In Review | Kanata North BIA
We loved this infographic from our friends at the Kanata North BIA. With its punchy colours and straightforward stats, this infographic tells the story of the growth in Kanata Tech over the year and highlights the many events, exciting success stories and our growing social media presence. Keep up the great work Kanata North BIA, Martello is happy to be a small part of this BIG {and booming} ecosystem! #SeriousTechLivesHere

How to Start a Start-Up | Funders and Founders
At Martello, we sure do understand the challenges of getting a start-up off the ground. Because we spend our days making the decisions that will fuel our start-up’s growth, it’s no wonder that we fell hard for this straightforward infographic that simplifies the steps you need to take to get your start-up off the ground. We know – it makes it all look so easy! Our favorite takeaway from this infographic is ‘live in the future, ahead of your time’ very true and great words to live by.

You don’t have to live south of the border to get caught up in the hype for Super Bowl LI. You might be excited for the tasty game day treats or looking forward to watching the pricey commercial spots, halftime show or even the game itself. There is a lot we can learn from the sport of football and the drama, supreme dedication and passion that gets a team to this big game.

“Individual commitment to a group effort – that is what makes a team work, a company work, a society work, a civilization work.” Vince Lombardi

Vince Lombardi, one of the greatest coaches of all time, really understood the strength of team work. As a start-up, we know that our employee’s individual commitment is essential to our overall success and that we will only truly succeed if we have every employee diligently working towards our common goal. At Martello, over the years, our success has been driven by the strength of our employees and nurturing a corporate culture that produces a cohesive team. Managing our growth is key – we have a global and diverse workforce, so we’re always reviewing and improving the way we communicate – from the tools we use, to how we document processes, to issuing regular updates.
Like draft picks for Super Bowl contenders, we look to carefully build a team that will succeed and contribute to our uniquely Martello culture – based on respect, inclusion, creativity, risk-taking and the drive to solve customer problems.

“Winning isn’t everything. It’s the only thing.” Vince Lombardi

This Sunday, the Super Bowl will be won or lost based on a winning point value and it is often the showy, crowd pleasing touchdowns that keep fans on the edge of their seats and eventually win the game. Viewers don’t typically see all the work that leads up to that point – the commitment to teamwork, intricate gameplay and a seasons’ worth of training that goes into getting the ball across the line. This is true in enterprises as well – whether here at Martello, in channel partner organizations, or customer sites. Martello’s SaaS provides IT teams with the tools to make all of their ‘behind the scenes’ work managing network performance easier and more cost-effective.

The Best Defense is a Good Offence

Super BowlIn football, the goal of mounting a strong offense is of course to score points. The best defense is a good offence both on and off the field, and it’s no different when it comes to managing and monitoring your UC solution which can often feel like a ‘game of break and fix’ as you try to fix problems after customers have been impacted. So, how can you mount the best defense of your network? By using a fault and performance management solution like Martello’s that helps manage large enterprise deployments and can proactively detect and address issues – before the end user is impacted. It’s this proactive network management approach that provides a strong line of defense – ensuring your team is not struggling to react offensively when issues on the network arise.

While you are enjoying the Super Bowl this weekend and all the spectacle that surrounds it, keep in mind that many of the great lessons that we can learn from this sport can also be applied to the way you manage the performance of your network. And who knows, by actively monitoring the performance of your network, you might just avoid being interrupted for a network crisis during the ‘big game’!